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Insights into Goizueta student life

Congratulations to the 2012 GMSC Winners!

The GMSC (Goizueta Marketing Strategy Consultancy) Leadership Team congratulates all of the students who participated in the 21st annual Goizueta Marketing Strategy Consultancy competition. Over 130 marketing professional from the Atlanta area came to Goizueta Business School for the day to serve as judges for the presentations. Overall, the feedback was overwhelmingly positive with many judges citing that these were the best presentations that they have ever seen.


Thank you to all that supported us including Reshma Shah, the Dean’s office, Dean Mitchell and the program office, Roz, the CMC, and all of our volunteers.


We would like to officially congratulate the winners!


Best Recommendation Paper
Runner up: UCB (Brianne Marshall, Jia Chen, Marissa Craighead, Mike Summers, Robert Martin, Seetha Modi, Shreesh Sharma, Team Guide: Dave Siegmund)

Team UCB

Winner: Mohawk (Daniela Maignon, David Katzman, Heather Oravec, Jon Hall, Julie Ferguson, Tatsuto Edahiro, Vivek Malhotra, Team Guide: Tanvi Duggal)

Team Mohawk

Best Presentation
Runner up: The Weather Channel (Abhisek Singh, Amanda Goodman, Anirban Ghosh, Daniel Trahant, Denny Watson, Nicole Gilzenrat, Katie Grape, Cassy York, Team Guide: Jeff Hong)

Team Weather Channel

Winner: FOCUS Brands (Amber Graddick, Ben Jarrett, Bharat Mirchandani, Marisa Kowalsky, Matthew Westcot, Miguel Saudi, Nelie Zanca, Nitant Soares, Team Guide: Ankit Joshi)

Team FOCUS Brands


About Goizueta Marketing Strategy Consultancy (GMSC)
Goizueta Marketing Strategy Consultancy (GMSC) is a proven consulting program that partners teams of MBA students with businesses to provide actionable solutions for pressing marketing challenges. Leveraging a diversity of perspectives and supported by top-notch academic resources, GMSC has been providing valuable recommendations to companies for over 20 years.

About Emory University’s Goizueta Business School
Emory University’s Goizueta Business School is home to an Undergraduate degree program, a Two-Year Full-Time MBA, a One-Year MBA, an Evening MBA, an Executive MBA (Weekend and Modular formats), a Doctoral degree and a portfolio of non-degree Emory Executive Education courses.

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